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Essentials in Corporate Fundraising

This course provides an introduction to developing a successful corporate fundraising programme.

This course provides an introduction to developing a successful corporate fundraising programme. The learning is relevant for individuals and organisations from the arts, culture and heritage sectors that are public facing and want to raise funds from all scales of business from local companies to national brands.

This course will be delivered virtually via Zoom in two 3-hour sessions, taking place on Tuesday 5 November 2024 from 10am-1pm and Tuesday 12 November 2024 from 10am-1pm. It is necessary to attend both sessions to complete the full training.

Who is it for?

This course is for people who want to understand more about how to raise money from corporates. The course is excellent as an induction tool for new fundraisers and those with little to no experience in corporate fundraising.

You will learn:

• The different ways to engage companies as part of your fundraising portfolio
• What companies are interested in when it comes to sponsorship or corporate social responsibility (CSR)
• The language skills required to attract and sell to businesses
• How to identify your assets and create a vibrant proposal
• Further resources to generate ideas

Price
£50-£75 (+VAT)

This course is priced at £75 (+VAT) in total for both sessions.

A concession rate of £50 (+VAT) is available to freelancers, sector partner members, charities and arts organisations with an annual turnover of £500,000 or less.

Our current Sector Partners are:

• Arts @ Leeds
• Arts Marketing Association
• Association of British Orchestras
• The Audience Agency
• Contemporary Visual Art Network
• Family Arts Campaign
• Music Mark
• National Museum Directors Council
• One Dance UK
• UK Theatre

Course Staff

Annie Jarvis joined Cause4 in December 2016 as Development Coordinator and is now AFP’s Head of Strategy and Programmes. Prior to joining Cause4, Annie worked in a freelance capacity as a Social Media Manager and Writer, working for a number of companies both within the UK and abroad, focusing on their external communications.

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