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Kate Molleson describes her experience of the English National Opera from a cinema in Glasgow. No, it wasn’t as powerful as the real thing, but using a music video director to mastermind the filming provided something vivid and immersive.

"The movie starts at about twenty past," says the guy at the box office, authoritatively. "Just a bunch of adverts until then." We ascend the eight flights of escalators, stock up on pick'n'mix and arrive at Screen 8 of Cineworld Glasgow with a couple of minutes to spare before 3pm. The feed to London's Coliseum is already up and running. It's a bit glitchy: definitely live, not adverts. The cameras pan across the well-heeled audience taking their seats, the orchestra tuning up and the chorus chattering in the wings. Bang on the hour the house lights in London dim – ours take a few minutes to follow suit – and we're off, plunged into the seething tensions of 1940s small-town Suffolk. A trickle of mis-informed advert-averse viewers wander in at twenty past, the cinema is a little over half full.

English National Opera's new venture into live-screened opera has attracted industry hype for several reasons. It was less than two years ago that ENO's artistic director John Berry claimed not to be interested in such endeavours: they don't create new audiences, he said, and "putting work out into the cinema can distract from making amazing quality work". The company explained their about-face in December by announcing a fresh take on screened opera, promising rock 'n' roll camera angles, HD hyper-realism and a degree of intimacy and immersion that existing screenings from, say, Covent Garden, Glyndebourne or the Met don't tend to offer... (Click here to read more)