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As plans are iced, budgets in flux and colleagues furloughed, we have to collaborate in new ways. Business can’t be ‘as usual’, says Andrew McIntyre.

In this first of three think-pieces, I’m arguing that the phenomenal effort we’re all putting into giving audiences access to our digital content needs to be re-framed as a series of radical experiments that can make our post-Covid organizations far more Audience-focused.

The response of arts, culture and heritage organizations to the Covid-19 crisis has been swift in deployment and magnificent in scale. Possibly too swift and too magnificent.

Week 1: The show must go on

As our venues and sites entered lockdown, our sector showed its determination to keep on giving our audiences access to our art, history, collections, science, knowledge, music, dance, performance and nature. While we must acknowledge the invention, creativity and logistical triumph of these efforts, and the undoubted pleasure, joy, solace or just distraction this offers, Nina Simon, in her excellent Medium article describes the sector’s instinctive, show-must-go-on response as “scrambling to engage”... Keep reading on Medium