A 'wicked' lack of audience diversity in Australia
In a recent study, a team of researchers in Australia found arts organisations need to take risks to reach audiences beyond those that are white, middle-aged and middle-class.
Leading Change for Audience Diversification in the Arts was a national investigation of the organisational work needed for arts and cultural organisations to engage new and diverse audiences. With funding from Creative Australia and the Ian Potter Foundation, a team of researchers from Deakin University, Edith Cowan University, and Sheffield University investigated audience-centric practice in publicly funded arts and cultural organisations.
This work aimed to shift the social profile of audiences to include more First Nations people, d/Deaf and Disabled communities, and those from a range of cultures, age groups, geographic locations, and sexual and gender identities. The project was supported by all state and territory government arts bodies as well as many peak and professional bodies... Keep reading on Deakin.
Leading Change for Audience Diversification in the Arts was a national investigation of the organisational work needed for arts and cultural organisations to engage new and diverse audiences. With funding from Creative Australia and the Ian Potter Foundation, a team of researchers from Deakin University, Edith Cowan University, and Sheffield University investigated audience-centric practice in publicly funded arts and cultural organisations.
This work aimed to shift the social profile of audiences to include more First Nations people, d/Deaf and Disabled communities, and those from a range of cultures, age groups, geographic locations, and sexual and gender identities. The project was supported by all state and territory government arts bodies as well as many peak and professional bodies... Keep reading on Deakin.