Digital skills, processes and activities have helped most arts organisations reach new audiences and generate alternative revenue…

Good data can mean great cost savings as well as valuable insights. Hannah Mitchell kick starts some New Year resolutions on effec…

Un-ticketed venues and events can now gather data that will give them the level of customer insight that performing arts venues ha…

A new touring model capitalising on word-of-mouth recommendations indicates that touring is not dead after all. Jo Towler explains…

As arts fundraisers continue to put heart and soul into securing their organisations' financial future, we share four fun…

Which is more influential over repeat attendance – performance or venue? Hannah Mitchell reveals some of the surprising find…

Arts Council England is preparing to make its funding data more accessible as the National Audit Office reports on Government gran…

The failure to share data is hindering audience development and must be addressed as a condition of funding, says ACE.

Insight from ‘big data’ reveals conclusively that arts attenders who book at multiple venues are more likely to be rep…

Nine venues will share customer data to enable a new approach to attracting inactive arts attenders.

A ‘big data’ perspective reveals that a quarter of so-called ‘new attenders’ aren’t new to the arts…

Liz Hill concludes that Arts Council England’s ‘This England’ report is based on a carefully constructed analysi…

A comprehensive, searchable database of the UK’s public sculpture from the eleventh century onwards will be created and made…

In light of the current debate about ACE's distribution of funding, Carol Reid explains how the regional allocation formu…

When it comes to audience data, Michael Nabarro says technology should be helping return us to our roots and emphasise what makes…

Jessica Plant and Kate Davey argue that arts interventions in the criminal justice system have demonstrated positive outcomes…

Switching to a new ticketing system requires a lot of meticulous planning and the actual switchover day is very very tense, warns…

The growing demand for a digital public space, displaying work outside galleries through a variety of visual media, excites M…

In Alex Youel’s second article on membership schemes, he shines a light on operational aspects as the scheme grows.

New reporting on environmental impact has generated baseline figures, but progress is being hindered by lack of data.

What sets the 'cultural digerati' apart from the rest? Hasan Bakhshi reflects on the findings of the ‘Digi…

A new project to drive innovation in audience development is aiming to unlock the potential of ‘Big Data’ for the sect…