Channel 4 drops BP from Paralympics coverage

Channel 4 have confirmed BP will no longer sponsor its coverage of the Paralympics, due to start later this week.

A Freedom of Information request by Culture Unstained confirmed the oil company will no longer share sponsorship with Toyota.

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Although Channel 4 declined to confirm why the oil giant is no longer a sponsor, climate activists have cited growing public opposition to fossil fuel sponsorship.
 
Andrew Simms from the Rapid Transition Alliance said the decision should “send a wider message” around the ethics of sponsorship.