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Mayor of London launches theatre campaign

Neil Puffett
1 min read

Tickets for popular theatre shows are to be sold at discounted rates as part of efforts by the Mayor of London to boost tourism in the capital.

As part of the mayor's Let's Do London campaign, a "12 Shows of Christmas" promotion will see tickets for London West End shows are to be sold at a discount by Transport for London (TfL) to try to attract people into the capital on the Tube.

For 12 consecutive days, 100 tickets will be sold for £30, a 35-45% discount on the usual price.

It is hoped the campaign will boost sales and tourism after the industry took a hit from the pandemic.